This qualification awarded by City and Guilds, has been designed by industry experts to incorporate the latest trends, and to develop the knowledge and competency skills required for working in a social media and digital marketing role.
This qualification will enable students to harness the power of online media, and to understand and influence online customer behaviour to drive a business forward.
This qualification awarded by City and Guilds, has been designed to meet the rapid growth of Social Media as a Business Tool.
This qualification assesses learners to ensure that they understand how social media can be proactively and constructively used as a competitive business tool.
Students will cover all the major social networks including Twitter, Facebook, Linkedin, Pinterest etc. Participants will learn how search engine, social media and mobile optimisation can be used to benefit businesses.